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by Peter Meyer
Jane looked back at me and proceeded to
ruin my whole day. We had planned the
reorganization of our division carefully,
placing people in each place where they
could make the most contribution. Jane saw
that, but she wanted to be a manager
instead.
When she had started with us, getting her
management card punched was a major career
step. We gave people increases in salary,
just for becoming a manager. As managers,
we were rewarded for making more of
ourselves. Management was a career step
everyone focused on.
Since then, we have grown smarter. Should
everyone be a manager? Not hardly. Should
we all be developing managers? I think we
know better now.
When Jane started with us, proceeding to
lead others in your skill was the next
logical step. Then it made sense. If you
were good at something, and you could show
others how to do it, we'd put you in
charge of people who did the same thing.
So salespeople became sales manager,
engineers became Vice Presidents of
engineering, financial analysts became
Controllers. It made sense if you needed
people who were good at what their
subordinates do.
Everything changes. So fast that the old
structures get in the way. For instance,
the technology changes faster than I can
monitor and still focus on other tasks.
The marketplace changes faster than
management can cope with. The pace of
financial change is intense enough to
require ongoing attention from the best
minds we have. Now, we need our best and
brightest people on the front line. If
they are truly expert, we can't afford the
overhead of having them do something that
they have not mastered. We designed our
reorganization with that principle. The
best people should do the work.
As their areas of expertise changed people
quickly knew more than their managers.
Managers can never remain current. They
will always be a step behind changes in
the field. How much of a problem would
that be? When we were honest with
ourselves, we decided that this is nothing
new.
Instead of trying to stretch the best
people to be excellent at two things, we
decided to eliminate the management roles.
Who needs a manager who needs to be
updated always? We asked: If the person is
really the best at what they do, and they
know what to do, do they need a manager at
all? The answer is yes. We don't need
managers to supervise their old skill. We
do need them to manage our resources
wisely. That is another skill
entirely.
Instead of making management a career
step, we decided to make it a career.
Then, we decided that it is a career that
should get no more compensation or reward
than any other. Clearly, some technical
skills are worth even more to us than
management skills. We started to
compensate by skill set, not status.
This is not what Jane was thinking. She
was concerned that we would keep her
career back by not making her a manager. I
told her all this. She was not
convinced.
What did convince her was the way we now
treat our individual contributors. We
honor them to death. We pay them of
course, and well. But what really makes
people want to do more work is to connect
their contribution to their own sense of
value, what Maslow called
self-actualization. We do that
religiously.
That is a skill only some people
can do. We train for that skill just as we
train salespeople to work their territory
and technicians to test the hardware. This
skill is what we call management. Managers
are skill workers just like salespeople
and engineers.
There are two critical skills. First, a
manager working for us must be able to set
a clear picture of what the other skill
worker is to accomplish, and then get out
of the way. This is a delicate balance. We
liken it to showing someone the boxtop of
a jigsaw puzzle without telling them how
to assemble the pieces.
Second, our managers must know how to help
individuals recognize their own
contributions. This generally means that a
good manager does not just tell the person
how good he or she is, a good manager also
helps an individual discover it himself or
herself. To do this, we train good
managers to talk less and ask many
questions. My job as a GM? Develop those
two skills and make sure they get honored
at every level.
In our world, managers are skill workers,
but at skills they do not yet have. We
need, train, compensate, and honor them,
but no more and no less than we do the
same for engineers and salespeople.
Similar to article published in
Business Horizons, January 1996
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